Privacy notice

Jonathan Davison trading as Wiggly is the controller responsible for deciding how personal information is used. This notice covers the free Wiggly prelaunch website, early-access account area, and Food Checker (together, the Service). The mobile app has not launched. This notice will be updated before the app is released to describe its actual data uses and permissions.

What we collect

• Account information: name, email address, account identifiers, verification status, and sign-in and session information. Wiggly does not receive or store your password in readable form.
• Pet and care information you choose to add: pet profiles and photos, breed, age, weight, routines, allergies, health conditions, disabilities, veterinary contacts, care notes, and medical or food records.
• Calendar information: event titles, notes, locations, dates, recurrence, linked pets, completion status, and reminder settings.
• Technical and security information: IP address, user agent, app or browser version, authentication events, and fault or security records generated when you use the Service.
• Anonymous website usage information: page path, referring website, approximate country or region, browser, operating system, device type, and visit time. Wiggly removes query strings and does not collect analytics from the private account or password-reset pages.
• Messages and requests: information you provide when asking for support, reporting safety content, exercising a privacy right, or requesting account deletion.

Pet information can reveal information about you—for example, a calendar location or a veterinary appointment linked to your routine—so Wiggly treats it as private account data. Please do not add another person's information unless you are entitled to do so.

How and why we use it

• To create and manage your account and provide the pet profiles, storage, calendar, reminders, records, and other features you request. The lawful basis is taking steps at your request and performing our contract with you.
• To send verification, password, security, material terms, and essential service messages. The lawful bases are our contract and our legitimate interest in operating a secure and reliable service.
• To prevent abuse, investigate faults, protect accounts, and improve reliability. The lawful basis is our legitimate interest in protecting users and the Service.
• To understand overall visitor numbers and which public pages are useful, using aggregated, cookie-free website analytics. This does not create advertising profiles or identify activity across different websites.
• To meet legal obligations, establish or defend legal claims, and respond to valid rights requests. The lawful bases are legal obligation and legitimate interests, as applicable.

Promotional marketing requires a separate, optional choice. Creating an account or accepting the terms does not opt you into unrelated marketing. Wiggly does not use your pet-care records for advertising or sell personal information.

Future mobile app

The mobile app is planned for a later launch and is not covered as a live product by this notice. Before release, Wiggly will publish updated information about the app's actual device permissions, notifications, software providers, analytics (if any), and data handling. Joining early access does not give the unreleased app access to your device.

Who receives information and international transfers

Supabase provides Wiggly's authentication, database, storage, and trusted backend services as a processor. Vercel provides website hosting and privacy-focused Web Analytics. Email-delivery, security, and professional service providers may receive the limited information they need to perform their service. Information may also be disclosed where required by law or to protect legal rights.

Where a provider processes information outside the UK, Wiggly will use an applicable adequacy regulation or contractual safeguards such as the UK International Data Transfer Agreement or UK Addendum, together with appropriate security measures. Contact Wiggly for information about the safeguard relevant to a particular transfer.

Retention and deletion

Account, pet, photo, care, and calendar information is normally kept while the account is active, unless you delete particular content sooner. An inactive account may be deleted after 24 months and reasonable notice. When an account is deleted, live account data and associated private files are deleted or irreversibly anonymised, except for limited records that must be kept for law, fraud prevention, security, or legal claims.

Authentication and security records are kept only for as long as reasonably needed to protect the Service and investigate abuse. Support and rights-request records are kept for as long as needed to complete and evidence the request. Encrypted backup copies expire on the provider's backup cycle and are not restored as active accounts after a valid deletion request.

Cookies and local storage

Wiggly uses browser storage needed for authentication, security, and essential operation. Vercel Web Analytics does not use cookies and reports anonymous, aggregated website usage. Wiggly does not use advertising cookies or cross-site tracking.

Automated decisions

Wiggly does not make decisions about people that have legal or similarly significant effects using solely automated processing. Food Checker matching is not a decision about a person and must not be treated as veterinary advice.

Your rights

Depending on the processing, you may have rights to access, correct, erase, restrict, or export your information, and to withdraw consent where consent is used.

You have the right to object to processing based on legitimate interests and to direct marketing.

You may complain to the Information Commissioner's Office. Please contact Wiggly first if you are comfortable doing so, as we would like the opportunity to resolve the concern.

Children

The Service is not directed to children under 16 and they must not create an account.

Contact and changes

Privacy, support, and account-deletion requests can be sent to contact@wigglypet.co.uk. We may ask for enough information to confirm that the request relates to your account. Wiggly will post material changes here and, where appropriate, notify account holders before they take effect.